Revisiting Courses, Books and Personalities on Conversion Rate Optimization : Insights and Reviews
Way back in 2009, I was privileged enough to be flown to Jacksonville, Florida, to attend the Marketing Experiments Landing Page optimization course. It was a 3-day event attended by roughly 200 people from different disciplines but mostly online marketing, which was still in its infancy. So I was not expecting too much. I was […]
Analytics Anonymous: Online Marketing’s Unsung Heroes
It has always been a guiding doctrine that one cant improve what one cant measure. In an age were data is collated, analyzed and digested in mere seconds. Where access to the right information can determine the fate of marketing campaigns. The best weapon an online marketer has is the ability to navigate, manipulate […]
All Hail CTR: Adwords fundamentals remain strong.
Some years ago (4-5yrs) someone “challenged” (for lack of a better term) me, on my position that CTR was the most fundamental metric in running an Adwords account in contrast to CPA. I guess back then, since QS was on its infancy (introduced in the late 2008), I didn’t have data to support the claim or […]
PPC Pinas Meetup 2013
Cellconversion Phillipines is very proud to help organize the latest gathering of the top paid search professionals in the Philippines. The event will showcase 6 speakers who will cover some of the most important issues in paid search marketing. The event not only focuses on the technical components of managing a campaign but advocates the […]
Early Monthly Referral Bonus has been issued
Cellconversion Monthly Referral Bonus has been issued. Check your Paypal accounts. Merry Xmas Everyone and may you continue to refer our business in 2013! Want to learn more about our Awesome Referral Bonus? Email us at email@example.com or message us on facebook (www.facebook.com/cellconversion) for details.
Cellconversion is now a part of the Google Engage for Agencies Program
The year will end with a bang with Cellconversion being approved to be part of the Google Engage for Agencies Program in Southeast Asia. This program will help us provide clients better access to Google training materials and updates. It also requires us to be up to date with the knowledge we have regarding Google […]
Introduction to Adwords Management Batch 8 : Bringing Sexy Back
This most likely will be the last batch for this year as we move towards planning for the PPC Summit next year. After 7 awesome seminars for the last 7 months, and some 35 participants from top local companies (Sulit.ph, Zalora, Cybertegic, Sourcefit, Branders and more) – we are bringing the sexy back to Pay […]
Batch 4 na! Introduction to PPC Training
Time flies so fast and we are already conducting our fourth batch and we have added some new twist on the curriculum. For the first time a case study is presented and dissected for participants to analyze and resolve. Yep! its not your usual boring PPC Training. Who is this training ideally for: 1) Online […]
Introduction to Paid Search Marketing Iloilo!
Yes it is coming to Iloilo this July! After 2 successful clinics in Manila ,last April and May, we finally got an invite from the local SEO organization to conduct the PPC training in Iloilo. Who is this training ideally for: 1) Online Marketing professionals who want to expand their knowledge with the use of […]
A Facebook Group for Philippines based Paid Search Marketing Professionals
The paid search marketing professionals in the Philippines has grown exponentially over the last few years. Though search engine optimization professionals outnumber the PPC guys probably at a 10:1 ratio the local community has been active. Philippines based PPC Managers have been hired by neighboring countries like Singapore, Malaysia and Thailand to manage some of their […]