Business Type: Real Estate “Lancaster New City Cavite”

Goals:

• Increase reservations for House and Lot and Townhouse in Lancaster New City Cavite
• Increase maximum exposure on other countries that can’t be reach by traditional media
• Increase chat engagement on online website

Approach:

• Created separate Campaigns for each Geo Location
• Implemented Ad Extensions to widen Ads Exposure
• Implemented Negatives to ensure only related searches will be paid
• Implemented Display Campaign for Banner Ads for Promos
• Implemented ETA Ads on Account for New Type of Ads for A B Testing

Result:

• Achieved Increase in Traffic by 69.34% Compare to Beginning of the Account
• Achieved Increase in CTR by 185.46% Compare to Beginning of the Account
• The Agency became the number 2 top-performing agency when it came to sales on the real estate with 80% sales coming from Online Leads